CHANGE MASTERY:
Reinventing the Competitive Game

Your best sustainable edge is being better at mastering change than your competition. "Change-master" companies excel because of two strengths. First, they see the danger of relying on yesterday's "winning formula" which is really a disguise for resisting change. Second, they know how to minimize resistance and create positive momentum for change. Topics covered include: getting "committed" buy-in for change; curtailing blaming, instilling ownership; viewing uncertainty as a positive condition; and staying focused on results despite distractions.